our services
A strategic partner to take your shopper and retail marketing to new heights with omni-channel strategies, solutions and training.
Strategic Consulting
We provide professional strategic shopper thinking to help take brands, portfolios and campaigns to new shopper heights. We specialise in helping clients develop integrated shopper marketing plans that incorporate Phygital touchpoints to create a seamless shopper story across the newly defined pinball path to purchase. We bring a deep understanding of growth platforms and ROI thinking, allowing brands to deliver on various shopper objectives and growth metrics.
Workshops
We design, and host, dynamic and engaging Shopper workshops. Our workshops are customized and curated per client ask and output required. We offer a variety of workshop types including but not limited to category growth planning, claims exploration, campaign solutions mapping, retailer partnership planning and more.
Training
Passionately Curated. Impactfully Presented. For the corporate or advertising agency wanting to up-skill their staff, broaden their service offering, and increase revenue. We have carefully crafted our training masterclass and 8 expertly crafted Shopper modules to ensure relevance and ‘depth’ – and best possible value for money. Bringing an interesting and enjoyable learning experience to your team.
Strategic Consulting
We provide professional strategic shopper thinking to help take brands, portfolios and campaigns to new shopper heights. We specialise in helping clients develop integrated shopper marketing plans that incorporate Phygital touchpoints to create a seamless shopper story across the newly defined pinball path to purchase. We bring a deep understanding of growth platforms and ROI thinking, allowing brands to deliver on various shopper objectives and growth metrics.
Workshops
We design, and host, dynamic and engaging Shopper workshops. Our workshops are customized and curated per client ask and output required. We offer a variety of workshop types including but not limited to category growth planning, claims exploration, campaign solutions mapping, retailer partnership planning and more.
Training
Passionately Curated. Impactfully Presented. For the corporate or advertising agency wanting to up-skill their staff, broaden their service offering, and increase revenue. We have carefully crafted our training masterclass and 8 expertly crafted Shopper modules to ensure relevance and ‘depth’ – and best possible value for money. Bringing an interesting and enjoyable learning experience to your team.
At our agency, we specialise in helping clients develop integrated shopper marketing plans that incorporate Physical touch-points to create a seamless shopper journey. Our team of experts have a deep understanding of growth platforms and ROI thinking, and we’re committed to helping you achieve measurable results that drive your business forward.
Our scope - but not limited to...
Shopper propositions development
Brand centric shopper campaigns
Brand connected shopper strategy origination
Stakeholder mapping – Brand, Consumer, Shopper, Retailer
Brand activation in retail (omni-channel)
Category growth and demand creation
Retailer partnership
planning & activation
Shopper & retail
trends reporting
Shopper Playbooks
Short-term volume driver campaigns (BUY&WIN etc.)
Shopper Research
(with partner agencies)
Retailer strategy
In-store optimisation & path to purchase channel/ touchpoint planning
Workshops
Shopper Marketing
Training
Our scope - but not limited to...
Shopper propositions development
Brand centric shopper campaigns
Brand connected shopper strategy origination
Stakeholder mapping – Brand, Consumer, Shopper, Retailer
Brand activation in
retail (omni-channel)
Category growth and
demand creation
Retailer partnership
planning & activation
Shopper & retail
trends reporting
Shopper Playbooks
Short-term volume driver campaigns (BUY&WIN etc.)
Shopper Research
(with partner agencies)
Retailer strategy
In-store optimisation & path to purchase channel/ touchpoint planning
Workshops
Shopper Marketing
Training
"The team always deliver strong shopper strategic solutions and fresh thinking."
“The team have excellent experience in turning insights into impactful market leading activation plans for our clients with South African retailers.
I have found them an excellent partner for growth and bring fresh thinking and innovative ideas into the strategic work we have done with clients.
I look forward to continuing the highly collaborative partnership we have formed with Shopper Foundry across more clients and industries now and into the future.“
Andrew Wiseman, Director Ochre Global
Over 17 Years Experience
Client and Agency Endorsed
Flexible Offering
Specialist Service
Training the way you need it!
Marketing & Strategy Implementation
Market Like A Pro
Learning to think strategically to drive effectiveness and ROI
Shopper Marketing
Shopper Shift
Learning to influence and shift behaviour to drive ROI
Choose one course or do both, physically or online – we are flexible and are able to customise a training solution to suit you.
Marketing & Strategy Implementation
What you’ll learn
- How to define a unique proposition that works for brand and shopper
- How to effectively research
- How to evaluate the category and competition
- How to map a consumer-shopper journey
- How to define smart goals and objectives
- How to profile consumers & shoppers
- How to write a strategy (marketing, communications or retail)
- How to strategically evaluate agency or your own work better
Shopper Marketing
What you’ll learn
- An introduction to the new era of shopper
- Defining and creating growth platforms
- Mastering and influencing shopper behaviour
- Driving volume in the short and long-term
- Leveraging Phygital and omni-channel shopper opportunities
- Mastering SA retailers and brand-retailer strategy
- The relevance of shopper data
- How to write a shopper strategy
